Get to Know Me

How I got here…

For the last ten years I’ve worked with clients to create, develop and execute their business development + communications strategy. Prior to entrepreneurship, I worked on the community marketing teams for Yelp, Fairygodboss and in business development, PR and partnerships for pre-seed tech and media startups.

I am also an experienced nonprofit founder + community builder - In 2016 I established #WomxnCrush Music and for 5 years I led a team of international volunteers through programming, fundraising + marketing efforts to create opportunities for our community of 10K+ rising women songwriters.

Since the dissolution of my nonprofit, I pivoted to consulting entrepreneurs full-time on how to launch and grow their businesses. We go through everything from goal-setting to identifying their USP, developing sales funnels and launch strategies to diversifying their revenue streams + planning for a sustainable future. In our sessions, our goal is to not only build a better experience for their clients but also boost awareness, sales and establish brand loyalty.

I fell in love with educating, inspiring and creating genuine connections while I was building my nonprofit. Naturally, when I pivoted, I began hosting workshops, creating engaging content for partnerships, retreats, live events, a membership community and speaking at universities + conferences.

Writing is my first + forever love. From writing articles to op-eds, newsletters + books - I love it all. Recently my writing has been very business focused but I also enjoy writing about personal development + lifestyle.

My “Why”

This has always been to opportunities for underrepresented entrepreneurs + creatives.

As a Latina who has always gravitated towards male-dominated industries - I want to make sure that the future generation knows that there is room for us at the table - even if that means that we are the ones creating our own tables.

Whether it’s helping someone grow their business, write a book, speak on stages - I want to help others like me - first-generation, feeling like they’ve been put into too many boxes, having many side hustles and ideas - know that they can pave their own path and dare to be ambitious.

The 5 Year Goal

My vision is to be able to help as many underrepresented creatives, entrepreneurs and thought leaders create an impact + start building their legacy.

I’ve had many ideas on what that means for my career in the next 5 to 10 years: starting a thought leader management agency, becoming an angel investor, writing at least 5 more books , starting a podcast and more.

And while I don’t have anything 100% figured out, I’m excited to see where my journey takes me!